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Proof Positive

Prioritizing the customer perspective through a rigorous customer discovery-focused curriculum

Proof Positive

About Proof Positive

Proof Positive is designed to help entrepreneurs identify and understand their target market and the needs of their potential customers.

This unique 4-week curriculum fuses Science Center startup expertise with proven lean startup concepts to help entrepreneurs build products that meet real customer needs and create long-term value.

Jen Rajchel

Jen Rajchel

Senior Director, Experience and Digital Transformation

Interested in applying?

  • Check back soon for open application period, or subscribe to our newsletter for program updates.

Proof Positive Curriculum

Proof Positive helps entrepreneurs focus on customer discovery, leading to better and faster business validation.  

Select teams may be eligible for additional training and funding support from the Northeast I-Corps Hub.

Session 1

  • Opportunity Assessments
  • Customer Segments and Archetypes
  • Customer Discovery & Segments

Session 2

  • Value Propositions
  • Customer Interviewing Best Practices

Session 3

  • Generating Interview Insights
  • Customer Ecosystem Diagram
  • Business Model Canvas 

Session 4

  • Market Opportunity
  • Lessons Learned
  • Customer Discovery Slam

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