Philadelphia, PA (July 30, 2012) – Breadboard and PECO are launching the third season of their Art in the Air program with an international call for submissions.
Art in the Air is a digital art initiative that utilizes the PECO Crown Lights system to display digital artwork and animation allowing thousands of viewers to experience these works in the night sky over Philadelphia. The program was developed through a partnership between Breadboard, a program of the University City Science Center that explores the intersection of art, science and technology, and PECO.
Every two months three digital artworks will be selected for an Art in the Air exhibit to be displayed on the Crown Lights tower in Center City Philadelphia. Selected submissions will be screened each Friday evening from 7:00 pm to midnight beginning in September 2012.
The September re-launch of the 2012 Art in the Air series is open to both national and international artists. Artists interested in submitting their work for consideration should go to http://www.breadboardphilly.org/programs/art-in-the-air-2 or submit their work to firstname.lastname@example.org. The submission deadline is August 21, 2012.
“Art in the Air” was launched in 2010. Over the past two years PECO has featured the works of more than 30 different artists from the tri-state region atop the lights as part of the program.
More information about the PECO Crown Lights is available at www.peco.com/crownlights.
Based in Philadelphia, PECO is an electric and natural gas utility subsidiary of Exelon Corporation (NYSE: EXC). PECO serves 1.6 million electric and 494,000 natural gas customers in southeastern Pennsylvania and employs about 2,400 people in the region. PECO delivered 82.1 billion cubic feet of natural gas and 38.1 billion kilowatt-hours of electricity in 2011. Founded in 1881, PECO is one of the Greater Philadelphia Region's most active corporate citizens, providing leadership, volunteer and financial support to numerous arts and culture, education, environmental, economic development and community programs and organizations.
Breadboard is a program of the University City Science Center that explores intersections between contemporary art, design, science and technology. Expanding on 30-plus years of Esther Klein Gallery programming, Breadboard's mission is to convene communities around creative applications of technology. Breadboard also manages the Esther Klein Gallery at 3600 Market Street.